According to Janet Tanguay, the key to success for an entrepreneur is adaptability. So many entrepreneurs are afraid of asking for help and many wait for customers to come to them. With this comes the resistance to change, fearing that it may halt the success of the business. Fortunately, Janet Tanguay, an entrepreneur, artist, and […]
When Philip Morris began his career at Proctors Theatre, he was astonished at what had happened to the city of Schenectady, NY. Morris then became a significant part of rebuilding the city. As Schenectady’s ultimate entrepreneur, Philip Morris utilized his positive mindset and changed the atmosphere around him, creating a positive environment that was ready […]
Do you have more than one brand? A brand is much more than a logo, jingle, color, and personality. A business needs to develop a brand in order to create customers loyalty and top-of-mind awareness to differentiate themselves from competitors. This week on The Growth Mindset, I’m joined by Angelo Mazzone from Mazzone Hospitality. Mazzone […]
Does your business create emotion? A brand is much more than a logo, jingle, color, personality…and as Zack Penney mentions, a price point. A business needs to develop a brand in order to create customers loyalty and top-of-mind awareness to differentiate themselves from competitors. This week on The Growth Mindset, I’m joined by Zack Penney […]
Do you have a story to tell? Everyone does. I came across a wonderful opportunity to interview Ray Bleser: owner of Northeastern Fine Jewelry in Schenectady, New York. Ray introduces a different way that he portrays his brand to instill trust in his customers. To this day, I see so many business owners who are […]
Every successful business has a brand. What’s yours? A brand is much more than a logo, jingle, color, or personality. A business needs to have a brand in order to create customer loyalty and to differentiate themselves from competitors. This week on The Growth Mindset, I’m joined by Andy Heck: President of Alpin Haus. He […]
What makes your brand unique? In order for customers to identify your business and make a purchase from you instead of competitors, your brand needs to be different. But what IS a brand? On this episode of The Growth Mindset, I had the opportunity to speak with Ryan Norris from Toyota of Easley in South […]
Here’s something you can use in every day life, regardless of what your title is: stop changing. Constant change can cause repetitiveness and the quality of work can decrease over time. On this episode of The Growth Mindset, find out what this means and how it might be demotivating your team company-wide. […]
Is your business changing to meet the demands of your customers? If you want to satisfy the needs of your customers, you can’t be afraid of change. Change is inevitable; you just have to learn to accept it and roll with it. In this week’s episode of The Growth Mindset, I’m joined by the Director […]
Are you afraid of change? To remain relevant and grow in your industry, you can’t be stagnant. New opportunities will arise and that could either propel you forward or waste your time. It’s important for you to know the difference. Will these opportunities set you and your clients apart from the competition or will they […]
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