When Philip Morris began his career at Proctors Theatre, he was astonished at what had happened to the city of Schenectady, NY. Morris then became a significant part of rebuilding the city. As Schenectady’s ultimate entrepreneur, Philip Morris utilized his positive mindset and changed the atmosphere around him, creating a positive environment that was ready for change.
Fourteen years ago, Proctors started out with 40 – 50 events per year, attracting almost 90k people. In 2015, Proctors has grown to host 700 events, attracting 700,000 people. Watch this episode of The Growth Mindset to learn how to positively transform your attitude to make a change for your business.