The Potratz Social Media Video Program

We will help you reach adventure seeking individuals with compelling videography and photography that will tell your story in a way that will motivate clients to do business with you!

Your Brand Message
Branding Video
Authority Video Series
Content Library & Calendar
Social Media Campaigns
1-to-1 Coaching

Who Are Our Clients

Businesses that provide an outdoor experience or product for high income individuals nationally or internationally and would like lifestyle videos, professional photography and/or paid social media campaigns with inspiring headlines and stories.

...Businesses that are passionate about what they offer!

Hunting with shot gun and dogs in Autumn

What Do We Provide

We create lifestyle videos, photos and inspiring stories so consumers can imagine their life full of adventure, purpose and meaning with your brand. We specifically target these adventure seekers on Facebook, Instagram and YouTube (or we can teach you how.) We make it very easy for them to see you as the singular and exclusive answer to fill their desire for adventure and new experiences.

...Driving them to purchase from you and telling their friends!

Ice waterfall panoramic photo

When Do You Need Us

When your videos and photos are missing a consistent style that truly represents your brand. When new clients are not calling or buying as a direct result of your lack of lifestyle videos, photos and stories. When you want to expand into a new market or when you're unsure what's working or what you should really be doing when it comes to marketing.

...Build excitement by allowing clients to see themselves living the lifestyle with your brand!

Hiking with dogs

The Result

You become an aspirational brand that is considered the premier choice in your industry. New and past clients will be happy and expect to pay more and they will tell their friends about your business as if it were their own. There will never be a doubt again about your advertising strategy, what's working, how much to spend and you will have control. Your waiting list will grow and your business will become recession proof.

...You will become a brand that's regarded as the exclusive choice!

Helderburg Defender in field

See if your active lifestyle brand qualifies for our program.

success stories

Remarkable Reach

Started business during Covid 2020 - $8.9 million in sales - 18 month waiting list

Photo and Video Marketing on Instagram and Facebook...ONLY!

Read about their success...

Your future clients are seeking, searching and dreaming of adventures on YouTube, Facebook and Instagram

Attract them with Lifestyle Videos, Photography and Inspirational Stories!

  • Devise a unique message, look and feel so you are uniquely positioned and become the aspirational brand of choice.
  • Create, shoot and produce the videos and photos needed to attract decision makers and ensure they choose you.
  • Set-up your content rich campaigns on Facebook, Instagram and YouTube with proper targeting.
  • Teach you or your team how to manage these campaigns so you're able to manage internally within 180 days if you choose.
  • Work with you 1-on-1 in growing your active lifestyle business. We can help you raise prices, create upsells, book long term contracts, expand into new markets and work smarter, not harder.

3 Steps to Grow Your Social Media Followers and Increase Sales

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How Do We Help You?

Your Message

Your Message

It's not about you.

It's about the adventures, experiences and memories individuals will receive when they choose you over the competitors. It must be memorable and about the client... do you really know what your clients want to see in order to choose you? We will help you craft a memorable message that never sounds like a sales pitch!

Branding Video

Branding Video

Clients want to work with people they trust and believe are the authority in their field.

  • A branding video gives people the chance to see your passion and knowledge. It helps them relate to you without ever meeting you.
  • Use it on your website.
  • Send it to potential clients.

It's easy to create word of mouth advertising, increase prices, spend less on advertising when you become an aspirational brand... we will help you do this.

Authority Videos

Authority Video Series
(FAQ Videos)

You have created your business based on your expertise in your field. Now it's time to show your expertise to new potential clients.

  • In this series, you will become the authority in your field.
  • Answer the most common questions your customers ask.

This is probably the biggest single most overlooked strategy to grow your business, increase your prices, reduce common questions, shorten the sales cycle and be found in search engines organically. We will help you master this and this is something your competitors are missing.

Content Library & Calendar

Content Library & Calendar

Consistency in social media is necessary to stay in front of your audience.

  • We will show you how to streamline, automate and not waste time on your social media strategy.
  • You will have the right photo and videos with stories, headlines and hashtags pre-created.
  • Reach the ideal client at optimal times with our "Right Time Social Calendar Formula"
  • Confused by Facebook Post, Facebook Live, Instagram, Stories, Reels, Shorts and YouTube...No problem we set it up properly from the start and you won't waste a minute trying to figure it out ever again.
  • The first 180 days we will work with you or a team member so you can take your marketing in-house or continue having us do it.
Social Media Campaigns

Social Media Campaigns

Don't have many followers or social profiles set up?

  • We will set up your paid Facebook, Instagram and YouTube accounts properly and you retain ownership.
  • We will create all the ads, set up the proper targeting so your new videos and photos reach the perfect clients consistently.
  • With your new videos, photos and hastags you will see your followers and word of mouth advertising grow.
  • No more wasting time to come up with ideas or content and second guessing if it's what you should do.

See if your active lifestyle brand qualifies for our program.

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