What makes your brand unique?

In order for customers to identify your business and make a purchase from you instead of competitors, your brand needs to be different. But what IS a brand?

On this episode of The Growth Mindset, I had the opportunity to speak with Ryan Norris from Toyota of Easley in South Carolina. He told me what makes his brand unique – and it’s more than just a logo or a jingle.

If you want to grow your brand and grow your business, subscribe to The Growth Mindset on YouTube today. Leave your thoughts in the comment section below.

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EP 14: Are You Willing To Adapt?

EP 14: Are You Willing To Adapt?

According to Janet Tanguay, the key to success for...

EP 13: Do You Have The Right Mindset?

EP 13: Do You Have The Right Mindset?

When Philip Morris began his career at Proctors Theatre,...

EP 12: How to Develop Multiple Brands

EP 12: How to Develop Multiple Brands

Do you have more than one brand? A brand...

EP 11: How to Create Emotion in Your Brand

EP 11: How to Create Emotion in Your Brand

Does your business create emotion? A brand is much...

EP 10: How to Tell Your Brand Story

EP 10: How to Tell Your Brand Story

Do you have a story to tell? Everyone does....

EP 9: How to Build a Branding Strategy

EP 9: How to Build a Branding Strategy

Every successful business has a brand. What’s yours? A...

EP 8: How to Define Your Brand

EP 8: How to Define Your Brand

What makes your brand unique? In order for customers...

EP 7: Can Constant Change Hurt Your Business?

EP 7: Can Constant Change Hurt Your Business?

Here’s something you can use in every day life,...

EP 6: What Holds Your Business Back?

EP 6: What Holds Your Business Back?

Is your business changing to meet the demands of...

EP 5: Are New Opportunities A Distraction?

EP 5: Are New Opportunities A Distraction?

Are you afraid of change? To remain relevant and...