EP 8: How to Define Your Brand

What makes your brand unique?

In order for customers to identify your business and make a purchase from you instead of competitors, your brand needs to be different. But what IS a brand?

On this episode of The Growth Mindset, I had the opportunity to speak with Ryan Norris from Toyota of Easley in South Carolina. He told me what makes his brand unique – and it’s more than just a logo or a jingle.

If you want to grow your brand and grow your business, subscribe to The Growth Mindset on YouTube today. Leave your thoughts in the comment section below.